2022 Advertising Opportunities

Monthly Newsletters

NFFS Notes Newsletter

NFFS Notes is an 8+ page monthly publication for NFFS members that contains information about NFFS news and events, as well as valuable industry and business-related content tailored to the management of a non-ferrous foundry. This newsletter is distributed via e-mail and is available for viewing at the NFFS website.

Publication: 1st Thursday of each month
Distribution: approx. 650 via e-mail
Format: Interactive PDF with links
Average Open/Click Rates: 27%/45%

Design Specifications: Please send ads in size specified below in .JPG, .PNG or .PDF format, 300 dpi or greater resolution. No bleeds.
Deadline: One week prior to publication date.

Industry Insider Newsletter

The Industry Insider is a free, 6+ page monthly publication designed to provide foundry professionals with timely industry news as well as information about resources that are available to help them manage their businesses. This newsletter is distributed via e-mail and is available for viewing at the NFFS website.

Publication: 3rd Thursday of each month
Distribution: approx. 2,000 via e-mail
Format: Interactive PDF with links
Average Open/Click Rates: 21%/32%

Design Specifications: Please send ads in size specified below in .JPG, .PNG or .PDF format, 300 dpi or greater resolution. No bleeds.
Deadline: One week prior to publication date.

Annual Publications

Regulatory Compliance Calendar Ad

The NFFS Regulatory Compliance Calendar is filled with important dates, deadlines and information to help our member foundries manage their health, safety and environmental efforts. Nearly 500 calendars are provided to member foundries free of charge, and additional copies are distributed throughout the year.

Publication: December 
Distribution: approx. 500
Format: Print

Design Specifications: Please send ad in size specified below in .JPG, .PNG or .PDF format, 300 dpi or greater resolution. Please provide bleeds or allow a ½-inch margin.
Deadline: November 30th

NFFS Annual Report Ad

The NFFS Annual Report contains financial reports and a summary of activities and accomplishments for the previous fiscal year. The Annual Report is made available at the NFFS website, and printed copies are sent to NFFS member foundries, distributed at the NFFS annual meeting, and are available for distribution at industry meetings and trade shows. The annual report is published in the fall for the fiscal year ending the previous June. 

Publication: February
Distribution: approx. 250
Format: Print

Design Specifications: Please send ads in .JPG, .PNG or .PDF format, 300 dpi or greater resolution. No bleeds. 
Deadline: December 31st

Industry Executive Conference Program Ad

The NFFS Industry Executive Conference is the Society’s largest meeting of the year, where high-level foundry industry executives and decision makers gather to network. For three days, the program is viewed extensively by event attendees, guaranteeing that ads will be seen multiple times.

Publication: NFFS conference dates
Distribution: 100+
Format: Print

Design Specifications: Please send ad in size specified below in .JPG, .PNG or .PDF format, 300 dpi or greater resolution. Please provide bleeds or allow a ½-inch margin.
Deadline: December 31st

Email Advertising

NFFS Notes E-Mail Banner Ad

The NFFS Notes newsletter is distributed monthly to all NFFS member contacts via e-mail. Place your company’s 600x100px banner ad within the preview e-mail that links to this monthly publication. This opportunity is limited to three ads per e-mail. 

Publication: 1st Thursday of each month
Distribution: approx. 650
Average Open Rate: 27%

Design Specifications: Please send ads in size specified below in .JPG, .PNG or .PDF format, 90 dpi or greater resolution. 
Deadline: One week prior to publication date.

Industry Insider E-Mail Banner Ad

The Industry Insider newsletter is distributed monthly to a large list of foundry industry contacts via e-mail. Place your company’s 600x100px banner ad within the preview e-mail that links to this monthly publication. This opportunity is limited to three ads per e-mail. 

Publication: 3rd Thursday of each month
Distribution: approx. 1,900
Average Open Rate: 21%

Design Specifications: Please send ads in size specified below in .JPG, .PNG or .PDF format, 90 dpi or greater resolution.
Deadline: One week prior to publication date.

Economic Advisor E-Mail Banner Ad

The Economic Advisor newsletter is published monthly by ITR Economics exclusively for NFFS members. This publication is distributed to all NFFS member contacts via e-mail. Place your company’s 600x100px banner ad within the preview e-mail that links to this monthly publication. This opportunity is limited to three ads per e-mail. 

Publication: 4th/last Thursday of each month
Distribution: approx. 600
Average Open Rate: 27%

Design Specifications: Please send ads in size specified below in .JPG, .PNG or .PDF format, 90 dpi or greater resolution. 
Deadline: One week prior to publication date.

Online Advertising (Retargeting)

NFFS online advertising campaigns use “ad retargeting” technology to target the NFFS online audience with ads from your company. Your ads will appear on multiple websites and mobile apps, following the NFFS audience as they browse the internet. Online advertising is sold according to the number 

of times that your company’s ads will be shown to internet users—AKA “impressions.” These impressions will take place over a period of time that you choose (default is 30 days). Note: Online advertising is only available to NFFS member companies.

Download the Online Advertising brochure for full details.

Design Specifications: Please send ads in the three most common online sizes (all three sizes required):

• Leaderboard (728x90px)
• Wide Skyscraper (160x600px)
• Square Pop-Up (300x250px)

Ads should be .JPG, .PNG, or .GIF images, 90 dpi or greater resolution.

Deadline: Ads should be submitted at least 3 business days prior to the desired start date of the campaign.

Ad design services are available. Contact erin@nffs.org for information.

Advertising Packages

If you’re not sure which advertising options are best for your company, or you’re looking to stretch your advertising dollars by prepaying for a full year, then the NFFS advertising packages are a great option for you!

NFFS offers two types of advertising packages:

• Print advertising packages, and
• Digital advertising packages. 

Print advertising packages cover a full year’s worth of advertising in the Society’s NFFS Notes and Industry Insider newsletters, as well as in the Regulatory Compliance Calendar and Annual Report, annual publications which are sent to all NFFS members. Purchasing a Print Ad Package saves you an additional 35% over individual ad prices! See above for details about the specific ads included in these packages. 

Digital advertising packages are intended for more compressed coverage over a shorter time span, for companies looking to run a marketing campaign that touches NFFS contacts multiple times while they are online. Purchasing a Digital Ad Package saves you an additional 30% over individual ad prices! See above for details about the specific ads included in these packages.